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Pemasaran internet atau e-pemasaran ini secara umum meliputi kegiatan pembuatan desain internet (internet design), periklanan dengan menggunakan banner, promosi perusahaan lewat mesin pencari informasi (search engine), surat elektronik atau e-surat (e-mail), periklanan lewat e-surat (e-mail promoting), pemasaran afiliasi (affiliate marketing), advertensi interaktif (interactive promoting), dll.
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